The History of Allure Lingerie

Allure Lingerie
The History of Allure Lingerie
When you need wholesale lingerie for your retail store, you need a lingerie distributor who makes the product research, selection and buying process easy. Otherwise, you can spend months sifting through lingerie wholesale suppliers, trying to find the right products for your brand.

Lifestyle Distributing makes buying wholesale lingerie easy, providing a variety of services many do not, such as drop shipping. Allure Lingerie is one of the popular brands we distribute and drop ship to your customers.

About Allure Lingerie

Allure Lingerie launched in 1993, well over 25 years ago. Since that time, the brand has made itself known as a trendsetter for intimate apparel. Lifestyle Distributing offers a wide selection of this company's products and accessories from across Allure's multiple lines. On you will find a broad selection from their Adore Intimates and Kitten collections, your customers' next favorites.

Allure customers make no apologies for their thoughts, feelings, sexuality and fantasies. This personality profile lends itself to the brand's lines, with each piece they design evoking a "Rock chique vibe" of sexiness and wild hearted appeal. Despite the collections' edginess, designs also infuse a certain irresistible softness for a cool, yet rule-breaking customer persona. Overall, each style resonates with women who break the rules to create their own path, seeing the world from a unique lens and through which she chooses to self-indulge for her ultimate happiness.

Allure pieces also tell a story beyond their inherent sexiness. Styling makes the wearer the star of each fantasy. The brand asks its customers, "Who do you want to be today?" Using this theme and the brand philosophies, designers work to ignite the senses and entice mind-body exploration.

Allure is widely known by customers throughout the United States, Australia, Europe and their home country of Canada.

Allure Company Specifics

George McCarr sits at the helm of this well-known and long enduring brand. As lingerie wholesale suppliers, the company has multiple office and distribution locations. These include their primary Allure Leather address at 94 Kenhar Drive, Unit 6 in North York, Ontario, Canada. The company's headquarters office is at 5650 Tomken Road, Unit #15,
Mississauga, Ontario. They also have distribution points and showrooms in the United States, Australia and Europe, including one in Las Vegas, Nevada.

Allure and its corporate family of brands employs 30 people across all of its locations. Annual revenue is reported at about $7 million.

Allure's Brand Philosophy

Allure started manufacturing provocative lingerie and intimate apparel to provide customers from all walks of life with edgy and seductive styling. The brand embraces the unique nature of individual sexuality, yet does so through trends and classic styling that appeal to the masses. Their overall vision is to provide "unique pieces that unleash one's inner vixen."

Products Available at

Allure's products are available at We select the brand's most notable pieces and top sellers for our wholesale lingerie product catalog. You can find products from the Adore and Kitten collections here with ongoing availability for your customers.